From Webflow to WordPress:
the relaunch for
querfeldein aufbrechen

Project facts

Client
querfeldein aufbrechen — Simon Brombach and Stefanie Andrä
Sector
Social work and experiential education
Location
Konstanz, Germany
Services
Migration from Webflow, rebuild in WordPress, design implementation, WordPress training
Timeframe
June/July 2026
System
WordPress
Website
querfeldein-aufbrechen.de

Home page

Hero section of querfeldein aufbrechen after the move to WordPress, desktop view

Home page of querfeldein aufbrechen after the move to WordPress

Hero section
Mobile phone view

The querfeldein aufbrechen website in mobile phone view

The starting point

The querfeldein aufbrechen website had been built in Webflow. It looked good, but it belonged to the tool: changing a piece of text meant getting to grips with a website builder you only use a few times a year.

On top of that came design ambitions that went beyond standard templates. There was a design draft as a PDF — handwritten lettering, a colour palette of its own, elements that simply don’t exist off the shelf.

The brief

  • Move the existing website to WordPress completely, without losing any content
  • Implement the PDF design draft exactly, not approximately
  • Hand over the site so that the team can change text and images themselves

What we did

A move by checklist, not copy and paste

Moving away from a website builder is rarely just a move. Structure, page layout and navigation had to be rethought for WordPress. We worked through the move along a checklist — page by page, so that nothing is missing at the end and no URL leads nowhere.

The design draft, without compromises

A home page with a hero section, a rotating image strip, two-column text sections and a contact form. The colour palette — anthracite, cream, sage green, orange — came from the draft. For the handwritten lettering, we created a font file from the clients’ own samples and embedded it, rather than settling for a similar standard font.

The image strip on the home page shuffles its order every time the page loads. A small thing, but it makes the site feel different on every visit.

The key educational principles appear on the page as a word cloud: click on a term or hover over it, and its explanation appears in a speech bubble — instead of a block of text nobody reads.

Handover instead of dependency

The project included an introduction to WordPress. Since then, the team has maintained text and images themselves — exactly where the website builder had failed, and the reason the move was worth it.

The page on working principles
Click a term and the explanation appears

The word cloud on the working principles page, with the explanation of the term “Präsenz” (presence) open

The result

The site has been online since July 2026. The team maintains text and images themselves; the ongoing costs for the website builder no longer apply. For ongoing operation, a maintenance contract is in place — updates, backups, availability checks.

Client testimonial

Wir sind sehr zufrieden mit der Zusammenarbeit! Unsere Website sollte überarbeitet und vollständig funktionstüchtig gemacht werden – genau das wurde schnell und unkompliziert umgesetzt. Die Entwürfe haben unsere individuellen Vorstellungen perfekt getroffen und gleichzeitig professionell ergänzt. Bei Fragen war immer jemand erreichbar und hat uns direkt weitergeholfen. Dank zusätzlicher Einführung in WordPress können wir nun unsere Website selbst anpassen.

Simon Brombach and Stefanie Andrä
querfeldein aufbrechen

Services in this project

  • Migration from Webflow to WordPress
  • Implementation of an existing design draft
  • Custom font integration
  • Interactive content elements
  • Responsive build for mobile phone and tablet
  • WordPress training for the team
  • Basic search engine setup
  • Ongoing maintenance and backups

Stuck in a website builder?

Webflow, Wix, Jimdo — moving to WordPress is entirely doable if it’s properly planned. Drop us a line about what you have, and we’ll give you an assessment of what switching would involve.

Another example: how the relaunch of a dental practice website went

And one more: how the first website for a coach came about

back to our work

Contact

Feel free to get in touch for a no-obligation consultation.

Robert Simon
+49 (0) 7531 2845018
mail@fresh-site.de